SAMANTHA
STROTHERS


Agency
Flight

Role
Art Director, Primary Designer

Team
Charlie Molleur, Head of Film
Spencer Lee, Film & Photography Art Direction
Taylor Illgen, Videographer

Memphis + Louie

Handcrafted Hats

Brand Identity Design, Conceptual Packaging & Merchandise Design, Film & Photography Art Direction




Luxurious Modernity. 
Rugged Heritage.


A 100 year old craft—handcrafted hats—is reimagined for the modern consumer. The Memphis + Louie brand walks an elegant line between the old and the new, the rugged and the luxrious, the man-made and the refined. 



Samantha Strothers, Designer